A sparkling juicy tint in a vibrant color infused with a moisturizing and long-lasting formula.
ROMAND (often stylized as "ROM&ND") is a Korean makeup brand which established back in 2016 founded by celeb-gram makeup artist Saerom Min or also known as Gaeko. Her beauty line becomes a viral sensation overnight among K-beauty fans and able to positioned itself among big names e.g. Etude & Innisfree for its daily-wearable formula with attractive girly-infused-modern concept. No wonder ROMAND crawl rapidly to the top thanks to Saerom's influence in visual art major from Inha University and certified national colorist which establish the brand to create a distinguished and attractive concept among the K-beauty market (#girlboss) source.
At first, ROMAND was launched with a modern-luxurious concept but its initial concept difficult to penetrate in Korean market, therefore they drift its concept circa 2018 to follow the market trend to an aesthetically modern meets vibrant style dosed with high-quality formula supported with excellent Instagram/SNS marketing. Their "Zero Velvet Tint" series finally able to gain loyal fans but their popular products "Juicy Lasting Tint" and "Glasting Water Tint" are the one that establish cult follower.
While in Indonesia, ROMAND finally succeeded to establish their official (and also unofficial) online store thanks to ROMAND cult follower in here. ROMAND Indonesia already obtained BPOM license and only available via online shop.
PHOTOS
My first take: Juicy Lasting Tint.
Retailed varied from IDR 130.000 in ROMAND ID official store (KRW 13.000 in Korea), for net product 5,5g, encased in a vibrant-monochrome tube that comes in each representing shade with a doe-foot applicator. Each shade is named and inspired from fruit (or culinary) color such as FigFig, Jujube, Cherry Bomb, etc.
According to ROMAND official KR website, Juicy Lasting Tint has various sub-series: Original series, Autumn fruit series, Sparkling series, Ripe fruit series, Bear juicy series, and so on.
Juicy Lasting Tint delivers a glossy shine, blends with brilliant lipstick payoff, and formulated with a long-wearing stain result. The product comes in semi-opaque glossy liquid with a sniff of fruity fragrance.
The product has semi-opaque pigmentation and able to cover dark-pigmented lip. When freshly applied, the product gives lacquered-like gloss, after certain period of time the gloss smears off and leaves a stain that can sink into lip lines. The texture is not so watery nor creamy, it feels like milky-gloss hybrid.
06 Figfig is a very flattering shade; a mauve-red that match well to every skin-color. The shade is almost similar to YSL Vernis a Levres Water Stain #613 Cascade Bordeaux (a deep red-wine shade) when applied sheer or only 1 swipe. However, YSL texture has more watery tendency than ROMAND.
My Verdict?
Great product. Period. ROMAND Juicy Lasting Tint doesn't fail to impress me; aside from the excellent formula performance, the only downside IMO is the applicator scent after being used. I have the same experience also with A'Pieu applicator; truth to say, your lipstick applicator will get dirty after direct contact with your lips, noticeably it creates unpleasant scent after several applications, so cleanse regularly. Furthermore, layering issue: when you tried to layer another product after meal or after several hours, the finish looks a bit uneven and bit patchy. However, if you add another layer when it's freshly applied, it blends well and add depth of pigmentation. So, time frame is the key, since the stain will absorb into the lip after period of time. Staining power is superb, even though has to go through heavy-meal phase (lunch or dinner), it still leaves a visible stain. You may use oil-based cleanser to remove all residue but it's not that difficult comparing to other tinted product.
Overall, ROMAND Juicy Lasting Tint offers a great range of color (from warm-mauve to cool-pink) with moisturizing and long-lasting formula. Price-wise is affordable for a great quality product. Package concept looks attractive for those who like playful concept. If you're looking for a stained-gloss hybrid with affordable price then this product is for you.
